Content
written
to sell.
I write sales copy for brands and startups that need their websites, emails, and other content to generate results and revenue.
Most content has zero ROI.
Here’s why.
You spent months building your site, thousands on lead gen, and hours reviewing emails. It needs to work.
Then, you put it out into the world and…nada.
Or at least less than you hoped for.
That’s because most content isn’t created for sales outcomes or revenue goals.
It misses how and why customers convert or buy and covers only parts of the sales cycle.
It’s not optimized for sales, so nothing sells. Your revenue stays flat while your frustration rises.
Meanwhile, competitors pull ahead when they create content customers really click with and actually act on.
Your content should have real impact and drive amazing results, too.
My sales and business development background means the content I strategize and write leads directly to revenue, quickly and clearly.
That’s exactly what I help businesses like yours achieve.
When your content
is written to sell,
your business grows.
Finally, you can draw a clear linefrom your content strategy to revenue.
Exactly what we needed, showing a clear understanding of our needs and offering persuasive sales copy that helped readers understand the problem and see our solution.
With the right strategy
behind your content,
this happens...
Request Samples→
Mike thinks strategically about your brand, your audience, and where the product is heading…He even shared valuable insights about positioning and distribution that went well beyond the scope of the project.
How we work together
Book a Call→Get expert guidance on an hourly basis, ideal for getting answers or a gut check.
Tackle a specific project, like an upcoming sales campaign, tradeshow, or product launch.
Bring me in for long-term collaboration and strategic leadership for unbeatable results and growth.
What impressed me most was Mike’s ability to take a complex vision and translate it into a complete website structure that feels professional, trustworthy, and conversion-focused.
My process for
turning content
into revenue
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This guy is an absolute monster. We interviewed multiple people and from the start, the way Michael prompted us to figure out what we were looking for separated him completely.
Services
Every piece is built for one job: moving buyers closer to a yes.
I help you {{ growWord }} your sales
with better…
Want to see past projects similar to your goals or business?
Request Samples→Who I help
I’ve written for just about every type of business or industry. These are the ones I write for most frequently.
Mike took the time to find out exactly what we needed before he started and this made all the difference to the end result. We now have a fantastic sales funnel that we can implement immediately.
Hi, I’m Mike
Nine years ago, I left a SaaS sales role in NYC to focus on what I knew I do best: combining sales and writing to create shockingly effective content.
Since then, I’ve helped teams at Fiverr, monday.com, Entrepreneurs’ Organization, Most Loved Workplace, 7Cups, plus hundreds of small businesses and startups, use content to create revenue.
I figure out what isn’t working and how to solve it, develop strategies that grow bottom lines, and create content that customers actually act on.
Now, my clients see far better engagement, conversion, and results than before. Their website, emails, tradeshow materials, and more are no longer costs, but investments with real ROI.
Outside of work, I love spending time with my wife, Maja, and our sons, Luka and Niksha, either at home in Montenegro or traveling. I’m into punk rock, books, building watches, boxing, and all things automotive. I’m a Northeast Ohio native—go Guardians!
If you’ve read this far, we should talk.
Book a call on my calendar and we’ll figure out how to turn your content into revenue.
How effective is your content, really?
- 01Fill out the form and attach or hyperlink the content you want reviewed.
- 02I’ll create a 5-minute video review…
- 03…so you know what’s working, what’s not,
and how to fix it.
Your 5-minute video review is on its way.
Know exactly what to expect.
Share some details about your business, project, and goals. I’ll share relevant samples, plus a few ideas for how to best approach your project.
relevant samples and a few ideas are headed your way.